Why I don’t design ‘Just a Logo’ and why that’s a really good thing for your business.

A lot of people reach out to me asking for a logo design. And on the surface, it seems like a logo is the thing that will make your business feel more polished. But after 20 years in this space I’ll let you in on an industry secret: a request for ‘just the logo’ could be the beginning and the end of your brand.
Is your website high converting or just pretty?

Discover highly converting website tips to boost engagement, increase conversions, and optimise your website for performance. Learn expert strategies for designing high-converting landing pages, improving user experience (UX), refining call-to-action (CTA) placement, and enhancing mobile responsiveness. Whether you’re building a new site or improving an existing one, explore proven website conversion tips that help turn visitors into customers. From UX best practices to content layout and CRO (conversion rate optimisation) tactics, get the insights you need to create a website that converts. Start applying high-conversion website design techniques today.
How much does an allied health, therapy or medical website cost in Australia?

When healthcare professionals consider building a new website, whether in psychology, physiotherapy, occupational therapy or speech pathology, it’s often challenging to know where to start and what to budget.
How to improve SEO and get more eyeballs on your website

We break down what SEO really is and how a solid strategy can get you in front of the RIGHT type of client
What the data says about how you should design your website

Ever wondered how you can get more clients from your website? I break down the data and show how good user experience can attract, retain & convert your website audience.
No more jargon: Website maintenance / hosting / care plans explained.

Web hosting, care plans, maintenance packages, monthly support: what does it all mean and why is it important to have one?
Will my web designer do SEO and how do I get my new site to rank on Google?

So, you’ve decided to build a website—awesome! But here’s the kicker: just because it’s built and launched doesn’t mean people will magically find it on Google, or the next biggest search engine, Bing. That’s where SEO, or Search Engine Optimisation, comes into play. Think of SEO as the magic wand that helps your website get […]
Five SEO hacks you can do yourself to increase your website’s ranking

You’re hustling your business like a champ, you’ve got your website up and running and now, it’s time to push it as far as you can up to the top of Google. You want your website to be like Rihanna and shine bright like a diamond on the internet stage. But omg, Search Engine Optimisation […]
How can I capture client emails through my website?

So you have your business up and running, you have a few followers on the socials and a list of word-of-mouth contacts in the industry. But one day, Meta blows up, FB & IG vanish off the face of the Earth, or your phone dies and you lose your entire follower list and contact details. […]
WordPress? Wix? Squarespace? Which platform should I choose for my website?

Squarespace – Everything to Sell Anything! Well that’s the claim that the company make as a flexible and affordable web builder for small to medium businesses. But so do Wix, WordPress, Showit, GoDaddy & Webflow to name a few. Each platform has its own pros and cons and there may be one platform that suits […]
